Table of Contents
2.0 SWOT and PESTLE analysis for Amazon.
2.1 SWOT Analysis for Amazon.
2.2 PESTLE Analysis for Amazon.
2.3 How changes in PESTEL factors affect opportunities and threats Amazon.
2.4 How Amazon’s strengths can deal with threats and weaknesses and can affect its opportunities
3.0 Leadership and management style at Amazon.
3.1 Different styles of leadership.
3.2 current leadership and administration style at Amazon.
4.0An effective leadership style for Amazon further development
5.0 CSR activities at Amazon.
5.1 Corporate Social Responsibilities practices at Amazon.
5.2 Whether Amazon practices its CSR as its responsibility, response and/or obligation.
6.0 Experiences and knowledge I gained through this assignment, and how this will benefit me in future
6.1 Experiences and knowledge I gained through this assignment
6.2 How the knowledge and experiences gained through assignment will help in the future.
This report mainly presents the business structure and its associate theories of Amazon, the world’s largest delivery organization. Amazon was established in 1994 and its headquarter is in Seattle, USA. This is a public organization having around 8500000 employees (The Annual Report of Amazon, 2019). The annual revenue was $280.52 Billion and net income was 11.59 Billion in 2019. The first part of this report elaborately analysis of the SWOT and PESTLE analysis of Amazon then also added the impact of strength to reduce the weakness and threats and converted them into their strength. Secondly, the different kinds of leadership styles of Amazon are analyzed. Thirdly the corporate social responsibility theory is discussed and gives importance its significant affection on this organization and a little but informative refection essay is shown in the final section.
2.0 SWOT and PESTLE analysis for Amazon
2.1 SWOT Analysis for Amazon
The SWOT analysis of Amazon consists of the strength, weaknesses, threats and opportunities discussion and analysis of Amazon’s organization (Harvey, 2019).
Strength: For continuing a business organization more profitably to find the strengths of the there is a most important and required issue. According to the Annual Report of Amazon (2019), the strength of this organization are having a powerful brand name and valuation, proper consumers arrangements, innovation strategies, biodiversity, a huge amount of third-party sellers and so on (Harvey, 2019).
Weakness: Belonging with lots of strengths of Amazon they have also numerous weaknesses such as having an easily copyable business structure, failing to gain target margins in some sectors, goods flops and breakdown, tax avoidance argument etc (Harvey, 2019).
Opportunities: There are various opportunities are kept for the organization as improving their business operation to expand their business internationally, increasing physical outlets, developing technology-based assessment and organizational rules and regulations, more acquisitions and others (Harvey, 2019).
Threat: There are few controversial issues of Amazon-like for selling the book named “The Pedophile’s Guide to Love & Pleasure, they received a critical response from people, some country’s governmental laws and regulation ns are deleterious for the business strategies of this company like Cuba, Iran, North Korea and Syria.
2.2 PESTLE Analysis for Amazon
PESTLE analysis consists of six factors: Political factor, Economic factor, Social factor, Technological factor, legal factor and finally environmental factor.
Political factors that are affected the business strategies of Amazon are some political stability of improved countries, like the United States of America, European Union countries etc, national supports for e-business and expanding cyber-security (Jackson, 2019).
Amazon is affected through huge economical factors by conducting their business worldwide such as firmed economically established countries and also the rapid development of developing countries worldwide and possible economic downturn (Jackson, 2019).
Social factors are enlarging resource inequality, developing consumerism in poor and developing countries and rapidly increasing the online buying and selling process and enlarging the online marketplace (Jackson, 2019).
The analysis of technological factors of Amazon there is found as quick technological obsolescence that may be deemed as threat and opportunity for the organization (Jackson, 2019). Increasing the effectiveness of information technology assets is considered as the technological factor for this organization.
Legal factors that influence the company like making strong rules and regulations for the products and services, getting changes in the system of export and import business and environmental safety protocol (Jackson, 2019).
Environmental factors are expanding attention in ecological curriculum, going up prominence on business sustainability, ever-increasing attractiveness of low-carbon standard of living (Jackson, 2019).
2.3 How changes in PESTEL factors affect opportunities and threats Amazon
The PESTLE analysis facilitates executives get enhanced comprehend the opportunities and threats they countenance; As a result, the analysis helps to create an enhanced idea of the potential business background and the process of the way the organization can participate advantageously. These functional instruments analyze the enlargement or turn down of the market and for that reason the situation, prospects and way of the business (Andiron, 2018). As soon as a company is making an allowance for entering a new market, these factors are vital enough. Furthermore, PESTLE analyzes make available within reach into the position of major market compliment in both their current state and outlook movement. Increased environmental problems in a region for instance changes in environmental factors typically have legal or socio-cultural proposition at the same time as environmental regulations are obligatory and mounting environmental consciousness among the inhabitants (Andiron, 2018). Along with technological developments, political decisions habitually affect the economic sphere of accomplishment……………………………