Table of Contents
Task 2.1 Explain what is meant by ‘diversity’ in a business context
Task 2.2 Recognise the benefits of having a diverse workforce.
Task 2.3 Compare how a range of organizations promote diversity.
Task 2.4 Explain how they can promote diversity within their place of work.
Task 2.5 Summarise legal and organizational guidelines that govern diversity within the workplace.
Task 2.1 Explain what is meant by ‘diversity in a business context
Brookins (2018) disclosed that, with the ever-changing business environment, business owners are adopting diversity policies and strategies that appeal to their employees, clients, vendors, and suppliers. Diversity in the workplace brings with it a host of potential benefits, as well as potential conflicts for business owners to manage.
Brookins (2018) said that diversity has to do with more than race or ethnicity. Diverse workplaces are composed of employees with varying characteristics including, but not limited to, religious and political beliefs, gender, ethnicity, education, socioeconomic background, sexual orientation, and geographic location.
Ways to Incorporate Diversity
Businesses find ways to incorporate diversity into their workplaces without causing major changes to the way their companies operate. Incorporating diversity practices in a workplace can include recruiting from diverse talent pools to make the company open to employees from various backgrounds. According to Brookins (2018), diversity may be infused into advertising practices to ensure products and services are targeted to all consumers who represent the target market, whether through print, online, television, or radio.
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According to Brookins (2018), as workplaces embrace the idea of diversity, they often realize benefits that help improve their companies, from new ideas to increased international opportunities. Diversity can add varied ideas and perspectives to the workplace. Research compiled by the Journal of Small Business Management suggests that employers who recruit diverse workforces open their businesses to a wide range of ideas. Businesses compile these varied opinions and ideas as they make decisions about how to start, run, and finance their operations and market their products or services.
According to Brookins (2018), companies that set out to recruit a diverse workforce, rather than settling for a homogeneous environment, open their businesses to a larger pool of applicants. As a result, they increase their ability to access candidates who are most qualified for the positions they’re looking to fill. Dr. John Sullivan, a consultant, and educator on ere.net, a recruitment website, notes businesses that opt not to recruit from diverse pools of talent may not only miss talent but also be forced to increase recruiting costs. While diverse workforces aren’t limited to employees from different countries who speak more than one language or have varying ethnic backgrounds, employees with these characteristics are beneficial to companies looking to expand or improve existing operations in national, regional, or local markets. The belief is that expansion will drive profits for companies, though Sullivan cautions that profitability as a result of a diverse workplace depends on location and target market.
Task 2.2 Recognise the benefits of having a diverse workforce
In this era of economic globalization, many companies are making efforts to achieve workforce diversity, which aims to employ workers from different backgrounds to provide tangible and intangible benefits to the organization. Understanding the advantages of workforce diversity helps the company establish an organization with a competitive edge. This can include employing workers with cultural and language skills that can lead to greater reach for the business. Diversity experts believe that heterogeneous groups can contribute more creative ideas to the mix…………