BMSK4003 Digital Skills and Research Methods (GC01440)
Level 4
BMSK4003: DIGITAL SKILLS AND RESEARCH METHODs
Contents
1.0 Introduction.
2.0 Effectiveness of the use of modern technologies within the workplace.
2.1 Modern technologies used in the workplace.
2.2 Advantages of technologies.
2.3 Disadvantages of Technology in the Workplace.
3.0 Social media as a tool for marketing, information gathering and communication within the workplace
3.1 What is social media?.
3.2 Social media as a marketing tool.
3.3 Social media for information gathering.
3.4 Social media for communication.
4.0 Conclusion.
References.
1.0 Introduction
More or less every company utilizes technology to do particular activities. The techniques and methods have been changed due to the advancement of technology and it has decreased human factor mistakes due to increased workload and pressure. Advancement in technology in the business field has eliminated the workplace borders and they also enhanced the methods of exchanging information and data in the workplace which aids in making quick decisions in any circumstances. There are some advantages and disadvantages of utilizing the technologies in the workplace. This paper describes the benefits and demerits of utilizing the technologies in the workplace by the workers.
2.0 Effectiveness of the use of modern technologies within the workplace
2.1 Modern technologies used in the workplace
As Coleman (2016) suggested that, based on the theoretical and technological basics of Web 2.0, the applications based on the internet and social media are built and authorize the contents which are user-generated. Web 2.0 and social networks are being utilized by many companies to get connected with their workers. Burg (2013) recommended that there is a broad collection to provide training. The fundamental technologies of training are CD-ROM, DVD, and interactive video systems. According to Salas et al (2012), the synthetic task environment is used by these systems for creating “scaled worlds” which engage trainees in factual circumstances. Moreover, Schiflett et al (2014) stated that the levels of web-based training start from uncomplicated text-based HTML programs which are limited to distinctive users and extend into very complicated and advanced multimedia programs which involve multiple user association and combinations.
One of the newest inventions is cloud storage which is very popular in the workplace. Through cloud storage along with desktop folders, users are able to move and drop the file in the cloud storage and the local storage. Nevertheless, some affairs like usability, bandwidth, accessibility, data security, and software issues can be dealt with by the users of cloud storage. Dropbox, Google Drive, and One Drive are three cloud storage.
2.2 Advantages of technologies
Improves communication
Several business communication technologies are now used by many business companies to alter and improve their way of interaction and communication with the workers in the workplace. There are many communication tools that can be used by the workers in interaction or in transferring the data in the workplace. Such as, employees can use text messaging to deliver messages to the other department or they can utilize virtual communication applications like Skype to exchange their projects or take part in decision-making meetings along with other departments of the company. In addition, virtual communication can be also used in customer service to entice customers toward their products.
Encourages Innovation and Creativity
For the sake of growth and development in business, the workers can utilize different advanced business technologies to invent new concepts and ideas. Employees of many companies are encountered by the technological challenges created by the company and get the reward for inventing the most creative concepts by utilizing those technologies. For promotional works of the business online, workers can utilize the internet technologies in creative ways to entice the customers. According to Ramey (2013), through Yammer.com like social networks workers can communicate with the employees of different companies to interchange their views and ideas and by these social networks workers can also do brainstorming in different affairs related to their work.
Improves on Human Resource Management
In the alternation of the ways of accomplishing Human resource managers works, technology plays a very significant role. Through using these technologies screening, recruiting and hiring of the workers get improved. Using technology in these activities requires less time and effort. Not only in employing the employees, but technologies can be also used in monitoring the performances and work rate of the workers. It increases the awareness of the employees for doing their job efficiently………………………………..
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