Table of Contents
Task 1- Theory of communication.
1.1 Communication models and systems used in businesses.
1.2 Communication methods and technology in businesses.
1.3 Making communication effective.
Task 2: Oral communication skills.
2.1 Use different styles and methods of oral communication for different audiences.
2.2 Present business information orally in a formal situation.
2.3 Respond to questions arising from the presentation of business information.
Task 3 – Communication in writing.
3.1 Concept of written communication.
3.2 Types of written communication.
3.3 A job letter
3.4 My CV.
According to McLean (2016), communication is the act of conveying meanings from one entity or group to another through the use of mutually understood signs, symbols, and semiotic rules. The proper channel of communication is very much important to link the strategies of the firm. The various theories of communication explain in the first section of this assignment. Second, this assignment gives an explanation of the importance of oral skills and also the benefits and demerits of oral skills. Third, this assignment also mentions written communication skills as well as the types of written communication. Last, of all, this assignment contains a job letter, a CV as well as an email on a job application.
Task 1- Theory of communication
1.1 Communication models and systems used in businesses
Effective communication involves minimizing potential misunderstanding and overcoming any barriers to communication at each stage in the communication process. According to Johnson (2015), an effective communicator understands their audience, chooses an appropriate communication channel, hones their message to this channel, and encodes the message to reduce misunderstanding by the receiver(s). They will also seek out feedback from the receiver(s) as to how the message is understood and attempt to correct any misunderstanding or confusion as soon as possible. Receivers can use techniques such as Clarification and Reflection as effective ways to ensure that the message sent has been understood correctly.
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Communication helps in increasing the mutual understanding between the senders and the receivers. In terms of business communication, customers can send a message to the receiver about their demands and problems regarding the services. The receivers are receiving it and providing a better solution to it. In this case, oral communication plays an important role to make effective communication (Johnson, 2015).
Figure: The Communication Process Source: Skills You Need (2018)
As Rothwell (2015) notes, there are a number of systems that are used by a business organization to communicate with the stakeholders. One way communication is effective to maintain communication with the stakeholders. However, the process of understanding the behavior of them, two ways communication is better.
The business firm also communicates with potential customers within due time and spreads the valuable information also within due time. The communication process may ineffective if the proper way of communication will not be used. Therefore, a firm may maintain a proper channel of communication with the stakeholders of the firm.
Formal Methods to communicate with stakeholders
Meetings: Meeting can be regarded as a formal type of communication. It is held within the firm and numbers of people are present here. In the case of a meeting, the speaker talks about the topics to the audiences which are included in the agenda (Rogas, 2017).
Newsletters or Email: Newsletters/ Email/ Posters can be regarded as one-way communication. The various types of newspapers, magazines are used to communicate with Newsletters and posters. But the internet is necessary for communicating with Emails. By using Newsletters and posters, it helps to attract more potential customers. But one-way communication is regarded as ineffective………………….